Filming your Boat - what you can expect
A bespoke prodution service that will result in a 3 to 5 minute video of your sailing or motor yacht, all edited beautifully in a straightforward and tasteful way. Narration is available and the content of the narration will be guided by you, emphasising the benefits of choosing your boat over others. Titles are added where they add value or highlight equipment on board.
Click on the video below to play the sample video
Why sell your boat through video?
• You control the narrative, literally
• You can emphasise the yacht's features and benefits by narration and titling
• You retain attention for much longer than photos; most stay for the whole video
• It allows a much deeper explanation of your yacht to potential buyers than photos
• It entices potential buyers who are abroad to really see what the boat is like, with a virtual guided tour; remember you can control the message through video! All without them having to drive or fly hundreds of miles.
• The future buyer doesn't need to click through clunky thumbnails; it's like putting the autopilot on!
• You can add a call to action at the end of the video, both visually and verbally, encouraging futher engagement rather that letting the buyer just drift off without closure.
• Whilst it is rare to see quality videos of boats for sale, it sets yours apart from all the others; it really makes your boat stand out
Case Study
After 60 days on YouTube with feeds from Gumtree, Ebay and Facebook Marketplace, this Scand 7800 Nautic video had been watched 197 times with over 7.5 hours of combined viewing! Now this is not impressive by general YouTube videos, but remember that all of these views were by potential buyers - serious about finding the right boat.
You know the expression - if a website is sticky it means you retain someone on your page for a good time, long enough for them to be interested in taking the next step to buying something from your website. This video kept buyers watching for an impressive average of 78% of the video. You can see bottom left where the graph tails off right at the end of the video where it ends. About 70% of viewers stay until the end titles.
By the way, the boat sold on Ebay off the within 3 weeks of the video going up!
160 views in 30 days during advertising, starting at day 26
Why Choose Us?
We are a small company that is able to offer a personalised service, tailored to your needs. As well as making videos for many years, we understand boats. I have personally owned 8 boats over the last 24 years and know what potential buyers are looking for. We are not brokers - there are a few we can recommend to sell your boat. We provide you with a video which you can link to your broker's website, Ebay, Gumtree, Facebook Marketplace, to really boost the sale.
How much will it cost?
You might be asking: Won’t it cost more than sticking some photos up on ebay or letting the broker take care of things? It is true you are paying a few hundred pounds (depending on length) for a 4 minute video, but if it is the one thing that sells your boat, it represents excellent value for money. The time required to produce the video is not so much in the filming which takes around 3 hours, but it’s the editing and narration. Getting the right message across and placing the titles onto the video, designing the soundscape takes around a day and a half. If you can cut 6 months off the time to sell your boat, that saves around £3000 in berthing fees depending on the boat.
Cost is £29 per metre which includes narration and titling; just call or email for a quote.